Apple steps up the Watch game   

Originally positioned as a luxury brand, Apple Inc. has recently focused more on fitness, and is planning to make its best seller a smarter watch. The company plans to release a version of its smartwatch towards the end of this year, which connects directly to cellular networks. This is to reduce the device’s reliability on its own products, untethering to new range of functionality.

Apple watches currently need wireless connectivity, but this will change. The latest watches come with LTE chips, which are planned for release by the end of this year. The technology jumbo is currently in talks with carriers in the U.S. and Europe to offer cellular networks. But in the wearables market, Apple stands third preceded by Xiaomi and Fitbit. Apple clearly has big plans for Watch both in the health segment and as a gateway to the connected home,” said Carolina Milanesi, consumer tech analyst at Creative Strategies.

According to Bloomberg‘s report, the new Watch gets its modem by Intel Corp. after legal troubles with Qualcomm Inc. This is a big win for Intel, which has been trying to get its components into more Apple gadgets for many years.

Apart from adding a cellular chip, Apple is also looking at software changes – more of Siri enabled features with payment options in iMessage and much more in WatchOS 4.

Sources: Bloomberg, BBC

Google India named as best place to work for fifth year in a row

Mumbai: Google, since its inception has been synonymous with computers, technology, convenience and craziness in many aspects right from being the world’s most widely used search engine to also being a great company to work for. According to the seventh edition of ‘India’s Best Companies to Work For’, a study conducted by The Economic Times and Great Place to Work Institute, Google India, for the fifth year in a row has been ranked as the country’s best job destination.

Representative image. Image courtesy:
Representative image. Image courtesy:

Google is followed by Intel, which remains at second place consecutively for the second year. Marriott Hotels follows them in the third place, a remarkable jump from ninth position last year, replacing American Express, which is now at fourth place.

The study is based on a methodology that has been authenticated all over the world. This year, 600 organisations covering 20 industry categories participated in what was the largest corporate survey in India with an estimated survey of around 1.7 lakh people.

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